Sustaining Artisans Economically
In non-agricultural or lean seasons, handicrafts become an alternative means of subsistence for people in rural areas and safeguard them from food insecurity... Read more
Khadi’s Journey: From Gandhi’s Khaddar to Fashion Symbol
Why is Khadi historically significant?
1. It was the tool of self-reliance and symbol of nationalism.
2. It played a vital role in the economic growth of the nation.
3. In 1926, Mahatma Gandhi upheld Khadi as the symbol of Swaraj and spun the final yarn of India’s fabric of Independence.
What has been done to popularize Khadi brand?
1. Huge charkhas have been set up at IGI Airport and Connaught place in New Delhi.
2. Monumental steel charkhas have been installed at Sabarmati riverfront, Ahmedabad, and Motihari in East Champaran, Bihar.
3. Charkha Museum and Khadi Haat have been opened at Connaught Place, New Delhi.
Which are the steps taken to increase Khadi production and sales?
1. Over 30 thousand charkhas were distributed between 2015 to February 2018 thereby creating 14 lakh jobs.
2. Efforts have been made to involve corporate brands and PSUs to provide the largest spectrum for Khadi for repositioning it on the textile map.
3. An MoU has been signed with NIFT for better design development and training at different Khadi institutions.
4. Steps are being taken to ensure the retail presence of Khadi in major malls and retail stores.
5. Khadi Mitra is an initiative where the housewives can sell Khadi with a very nominal capital investment initially.
6. It is proposed to open Khadi outlets outside the country to promote products made using the indigenous handspun fabric in the global markets.
7. In a bid to increase cotton supply to institutions, six cotton sliver plants have been upgraded.
8. Wages of Khadi artisans has been increased.
How are PSUs and Corporates supporting Khadi?
1. They have been urged to contribute to providing Charkhas to the artisans, predominantly women.
2. PSUs have been approached for deploying their CSR funds towards empowerment initiatives of Khadi artisans and Khadi institutions.
3. REC (Rural Electrification Corporation) was roped in to revive the legacy of Sewapuri Ashram.